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  • Eurêkoi Eurêkoi

Article

Marketing Strategies of Museums in Quebec and Northeastern United States

dans Presses de l'Université du Québec


  • Éditeur(s)
  • Date
    • 2010-04-07T02:00:00Z
  • Notes
    • Museums have never had it so good. New ones are being built all over the place, and existing ones are expanding; fund-raising campaigns have never been so successful, and visitor numbers have never been higher. Last year, for the first time ever, American museums attracted more than a billion visitors.(The Economist, April 21, 2001 : 1.) Museum attendance is also increasing in Canada. The most recent figures from Statistics Canada indicate that attendance at all types of museums reached over...
  • Langues
    • Anglais
  • Droits
    • info:eu-repo/semantics/openAccess .
    • https://creativecommons.org/licenses/by-nc-nd/4.0/
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